Tag: Issue 85

WTZI Launches in Tawas City

Carroll Broadcasting announced its newest FM addition to an already impressive lineup of stations broadcasting from the shores of Lake Huron in beautiful Tawas City. WTZM 106.1 FM “The Point” is the new call sign and moniker for the recent 25,000 Watt acquisition and is currently broadcasting the best mix of today’s Hot AC music… read more

What’s Next? Media Show Keynote Discussion Will Turn Eyes Toward Future

How will broadcasters adapt in the age of debated net neutrality, voice-based technologies, NextGenTV, autonomous cars, and the Digital Dashboard? Where are the best places for broadcasters to deploy financial and human resources in the years to come? Three of the nation’s top broadcasting professionals will team up for an interactive panel discussion to prognosticate… read more

Bad Ads vs. Good Ads

Editor’s Note: The views and opinions of this article do not necessarily reflect those of the MAB. Contact the MAB for information on the MAB’s official editorial policy. By:  Duane Alverson, President MacDonald Broadcasting Company (Saginaw & Lansing) What’s the most important ingredient to the success of your advertising recipe? Is it the platform you… read more

Quizbusters Finale Tapes This Friday

WKAR Public Media has announced that the final series installment of the long-running “Quizbusters” game show will be recorded this Friday, December 8, before a live studio audience at WKAR Studio A in East Lansing. This final edition of the show will feature QuizBusters division champions meeting up in the series finale Grand Championship game! After… read more

WDVD Raises Over $95K in ‘Cares For Kids’ Radiothon

Cumulus Media’s WDVD-FM (Detroit) held its 11th annual ‘WDVD Cares for Kids’ Radiothon last Friday (12/1) at Beaumont Children’s Hospital in Royal Oak, raising more than $95,000 for sick and injured kids in Southeastern Michigan. “It’s both an emotional and fulfilling day,” said WDVD morning host Blaine Fowler.  “We meet so many families throughout the… read more