The MAB has learned that former WKAR Director of Broadcasting Steven Meuché, passed away January 23 at age 74.
He received both a B.A. and M.A. in telecommunications from Michigan State University. He spent his career, beginning in 1965, at MSU, where he eventually became the general manager of WKAR radio stations and director of Broadcasting Services. He was a member of the board of directors of National Public Radio and the president of the Michigan Association of Public Broadcasters among other distinguished positions in radio and television communications.
He retired in 2004.
Susi Elkins, the station’s current director of broadcasting and GM, described Meuché as a “champion of WKAR’s education efforts,” specifically through his role in launching Ready to Learn on WKAR-TV in 1996. The federally funded initiative expanded public TV’s involvement in preschool education through programming and local outreach programs. Meuche remained “committed to that work” even after the U.S. Department of Education program reduced its funding to local station projects.
“WKAR is the community institution it is today because of Steve’s leadership, innovative spirit and business acumen,” Elkins said. “He was skilled at spotting and encouraging potential in employees, and many of us attribute his time and attention to the positive development of our careers.”
He is survived by his wife Susan Meuché, his two sons Matthew (Grace) and Patrick (Natalie) Meuché, his brother Robert (Kim) Meuché, his grandchildren Alexis (fiancé Nicholas Goodman), Peyton, Melanie and Abigail Meuché.
No formal service has been planned because Meuché “was a man who preferred to celebrate life,” according to an obituary. The family requests memorial donations to the Greater Lansing Food Bank’s Garden Project.