Cumulus Media announced January 30 that it has promoted veteran Detroit broadcaster Steve Finateri to Vice President/Market Manager for Cumulus Detroit and its group of four radio stations. Finateri, a Detroit radio professional for over 30 years, rises from his previous position as Director of Sales for WJR, a position he has held since 2011.
He fills the opening created by Tom O’Brien’s retirement at the end of 2018.
Finateri joined Cumulus in 2006 as National Sales Manager for Detroit News/Talk station WJR, and became Local Sales Manager for WJR in 2008. He began his career in talk radio as a Retail Account Manager in 1986 for Fritz Broadcasting’s WXYT, moved to Clear Channel/iHeartMedia’s WNIC as Senior Account Manager in 1995 and on to Local Sales Manager for CBS Radio’s WVMV in 2002. Finateri holds a B.S. degree in Business Administration from Wayne State University in Detroit.
Dave Milner, Executive Vice President, Operations, Cumulus Media, said: “Steve’s performance and success leading WJR’s sales team, along with his deep understanding of the Detroit media and advertising market made him the obvious choice to run our Cumulus cluster in the Motor City.”
Finateri said: “It’s a privilege and an honor to represent such an elite team of media professionals. Our Cumulus Detroit radio stations reach over 1.6 million listeners weekly, delivering over 42% of Metro Detroit’s total population, even more when you include WJR’s booming regional signal that adds significant listenership throughout Michigan. Cumulus Detroit has Michigan’s most well-known and beloved radio personalities and is the home of The Detroit Lions Radio Network and flagship for Michigan State University Football and Basketball. Those assets, coupled with Cumulus Media’s robust suite of sophisticated digital offerings, give us all the horsepower we need to be the one-stop shop for effective marketing campaigns for our customers who range from local businesses on up to Michigan’s largest companies.”