Cumulus Media launched a new Triple A music station “The Q 94.5” to West Michigan radio listeners on January 19, as part of a shift in frequencies that began earlier in the month, when WBBL-FM began simulcasting “Thunder 94.5” and the former all-sports format of WBBL moved to the AM dial.

“The Q 94.5” will play artists including: Mumford & Sons, Imagine Dragons, Sara Bareilles, Beck and Vance Joy, and kicked off its debut broadcast with Florence and the Machine’s “Dog Days Are Over.”

“Grand Rapids and West Michigan have been ready for a triple-A station, featuring a diverse musicology of artists that have a massive following and have received overwhelming acclaim at venues such as 20 Monroe Live and Frederik Meijer Gardens, which just this summer presented sold-out shows for The Decemberists, Michael Franti and Spearhead, Blondie, Fitz and The Tantrums and Brandi Carlisle,” said OM Lori Bennett. “In the meantime, we are so excited to be able to work with and support local artists who have found it difficult to get attention from local radio. Not anymore. As we say on ‘The Q,’ it’s different here.”

No official word yet on call letter changes which may be delayed due to reduced FCC operations with the government shutdown.

Ken Evans, Samantha Mills Assume Digital Posts

Cumulus/Grand Rapids also announced that WHTS-FM Assistant Program Director and Morning Co-host Ken Evans has taken on duties as Digital Content Director for the cluster and Digital Sales Manager Samantha Mills adds duties as Web Content Coordinator.

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