Sales
Michigan Broadcasters Invited to Virtual Sales & Management Summit
The MAB, P1 Learning, and the Swagger Institute are partnering to offer members exclusive access to Rising Above, a virtual sales and management summit on January 25-26, 2023.
Read MoreSales Tips From the MAB’s Sales and Leadership Helpline with Mark Levy
Q: Mark, our car dealers don’t have cars and have been cancelling. What can we do? Mark: Take a step back and remember that most dealerships make most of their money in service. Now, if you are like me, you HATE to wait on anything that is being taken to a repair shop. That could…
Read MoreThe Best Reasons Not to Ask a Client About Their Ad Budget and What to Ask Instead
By: Mark Levy Revenue Development Resources, Inc. Editor’s note: For help getting to yes with your accounts and solutions to your sales problems and client issues, call Mark at the MAB Free Sales Help line: 972.522.8570. For many of us, one of the most important questions we were taught to ask in a customer needs…
Read MoreDon’t get ‘Socked in the Shorts’
By: Mark Levy Revenue Development Resources, Inc. Hold on, hold on – it’s not what you think! February 15th is Presidents’ Day. Beside a well-deserved day off, this day also means that selling time for the week will be shorter – 20% shorter. And shorter selling time means a team of 6 sellers averaging 6…
Read MoreHelp Your Clients Run The Gauntlet
By: Mark Levy, Revenue Development Resources As a broadcaster, you are already aware that this week was the start of the 4th Quarter “Gauntlet” for many of your local businesses. Amazon Prime Days launched October 13th. Black Friday is expected to have significantly less foot traffic but greatly increased online shopping. Immediately after that, local…
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