MAB Foundation Announces 2020 High School & College ‘Station of the Year’ Awards

The Michigan Association of Broadcasters Foundation (MABF) is proud to announce the recipients of its 2020 Student Station/Program of the Year Awards. This year’s 584 Student Broadcast Award entries were judged by professional broadcasters across Michigan and presented across 40 categories.

Stations of the Year are chosen based on the number of winning entries from the High Schools or Colleges. The awards were presented during the Great Lakes Media Show on March 4 at the Lansing Center.

The following schools were honored:

COLLEGE TELEVISION
2020 Station of the Year
Michigan State University
COLLEGE RADIO
2020 Station of the Year

Michigan State University, WDBM-FM
HIGH SCHOOL TELEVISION
2020 Station of the YearRockford High School
HIGH SCHOOL RADIO
2020 Station of the Year
Plymouth-Canton Community Schools – 88.1 The Park

The MABF also announced winners of its 2020 Student Broadcast Awards competition. Click here for a complete list of individual award winners.




The MAB is Pleased to Announce the 2020 Carl E. Lee Award Recipients

Coral Howe and Frank Maynard will be honored March 3 at The Great Lakes Media Show during the Exhibitor Reception.

The Carl E. Lee Broadcast Engineering Excellence Awards was named after Carl E. Lee, a prominent Michigan broadcast engineer and station owner, who was known for his innovation and recognition of opportunity. Broadcast engineers work diligently to ensure the integrity of our airwaves. For those who have exercised their skills and innovations for the advancement of technology, this is our opportunity to say “you’re outstanding.” This year we’re happy to present two Carl E. Lee Broadcast Engineering Excellence Awards, one to a radio engineer and one to a television engineer.

Coral Howe

Coral Howe served his country in the U.S. Air Force for 20 years, the first six years as an Airborne Electronic Technician working on B-52 Bombers and KC-135 Tankers and the last 14 years as an air traffic controller, both in Radar Approach Control (RAPCON) and in the Control Tower. After retiring from the Air Force in 1994 Coral went to work for the U.S. Navy’s Extremely Low Frequency (ELF) Project as an Electronic Technician.

Coral’s life in broadcasting actually began about four years before his retirement from the Air Force when he called WJPD’s General Manager to complain about baseball being on the FM instead of the AM. As a result of that conversation, Clifford Groth, the corporate engineer for Geotz Broadcasting Corporation ended up hiring Coral as a part time engineer to maintain their one FM and two AM stations in Marquette and Ishpeming. By this time, Coral had forgotten most of what he thought he knew about electronics and didn’t know anything about the broadcasting business. Coral says Groth and later Del Reynolds were both very patient with him (even at 2:00 a.m.) The stations were eventually sold and then sold again to Northern Star Broadcasting. The three stations in Marquette and Ishpeming had grown to five, plus there were three more in Iron Mountain. At the end of 2004, the Navy Elf site closed, so Del Reynolds asked Coral to work full time for Northern Star Broadcasting as their Upper Peninsula engineer covering the UP from Iron Mountain to Sault Ste Marie.

In 2010, Sovereign Communications purchased all of Northern Star’s UP stations and retained Coral as their Director of Engineering. Since then he has picked up more stations to maintain in addition: Aurora Media’s Escanaba stations, Strong Tower’s UP stations, TSE Broadcasting’s WUPN in Sault Ste Marie, Two Hearted Media’s WMJT in Newberry and along with Allan Augustyn, he also maintains WNOA Catholic Radio in Marquette.

Coral is very proud of his lovely wife Brenda and what she has brought to their 46 years of marriage that has enabled Coral to be as successful as he is. They have three wonderful daughters and six outstanding grandchildren! Outside of work Coral loves to hunt, fish and shoot, especially with other peoples ammunition. All of which he has absolutely no time to do!

Frank Maynard

Frank Maynard is the Supervisor of Technical Operations for WKBD-TV and WWJ-TV, the ViacomCBS-owned television stations in Detroit. Frank joined WKBD in 1985 as a videotape engineer, was a technical director for the Ten O’Clock News and was the lead video design engineer on the technical team that built the new Southfield broadcast facility which was commissioned in 1998. During his tenure at the stations, Frank was responsible for major studio projects including production control room design, studio construction, newsroom automation, microwave networks, satellite systems, graphics and weather systems and integrating the master control systems to implement the first merger of CBS’ WWJ-TV and Viacom’s WKBD.

Prior to his career at WKBD, Frank was a maintenance engineer at ABC-owned WXYZ-TV. During his earlier career in radio, he was chief engineer of stations in Lansing, Michigan and New Orleans, Louisiana and ran the consulting and contract engineering firm Maynard and Associates.

A Certified Professional Broadcast Engineer, Frank has been a member of the Society of Broadcast Engineers since 1979, and was a founding co-chair of SBE Chapter 91 in Lansing. He has served as the Certification Chair for Southeast Michigan Chapter 82 since 1999. Frank is currently the Section Chair of the Detroit Section of the Society of Motion Picture and Television Engineers.

In his free time, Frank is an active amateur radio operator (NF8M) and a Unit Commissioner in the Boy Scouts of America. Frank’s wife, Lisa, is the local host of NPR’s All Things Considered on WEMU-FM (Ypsilanti). They have two sons, Benjamin and Parker.




MAB’s Matt Treadwell to Coordinate Great Lakes Media Show

Matt Treadwell

Due to recent staff changes at the MAB, Matt Treadwell, Marketing and Communications Manager for MAB, will also take on the responsibility of managing the Great Lakes Media Show with the usual help of all MAB staff.  “Everything is pretty much done,” said Matt. “We are just working on registration, last minute details and confirmations.”

This year’s Media Show has something for just about anyone at today’s broadcast stations. We offer one and a half days of engineering, expanded sales training, management and news sessions, exhibits, the Innovation Stage plus our keynote. This years keynote is sponsored in part by Gray Television. She is veteran of CNN, Fox News Channel, and MSNBC. She is host & moderator of Full Court Press, and now Gray Television Chief National Political Analyst, Greta Van Susteren.

We are looking forward to seeing you at the Great Lakes Media Show.




#MABshow Alert: Gray Television’s Greta Van Susteren will Deliver 2020 Keynote

Just days ahead of Michigan’s Presidential Primary, Greta Van Susteren, the longtime political commentator and host of Gray Television’s “Full Court Press,” will deliver the keynote address at the 2020 Great Lake Media Show.

The Great Lakes Media Show will take place March 3 and 4 at the Lansing Center in downtown Lansing. Learn more and register to attend at MABshow.com.

A veteran of CNN, Fox News Channel and MSNBC, Van Susteren is an award-winning and trusted communicator with decades of experience as an interviewer, analyst, host and moderator. Prior to her on-air career, she spent almost 20 years practicing law.

Van Susteren joined Gray Television in April 2019 as Chief National Political Analyst, providing stations with political analysis of major news events and traveling around the country to report on stories impacting Americans today.

On September 8, 2019, Van Susteren launched the nationally syndicated Sunday show, “Full Court Press with Greta Van Susteren”​ ​which is reshaping the political show format to focus on how local communities are affected by critical issues, political decisions, and national events through substantive interviews of newsmakers, roundtable discussions and both on-the-ground and investigative reports from Gray stations.

Van Susteren launched “On The Record” in February 2002 at Fox News Channel. The prime time news and interview program was number 1 in its time slot for the entire 14½ years she was at the network. Her reporting took her all across the world including North Korea, Afghanistan, Iraq, Sudan, Egypt, Pakistan, India, and others.

Before joining Fox News, she hosted CNN’s prime-time news and analysis program, “The Point with Greta Van Susteren,” and co-hosted the network’s daily legal analysis show, “Burden of Proof.” Her legal analysis for CNN’s coverage of Election 2000 earned her the American Bar Association’s Presidential Award for Excellence in Journalism.

Van Susteren has interviewed hundreds of leading government officials, from U.S. Presidents to cabinet members, from leaders of the House and Senate, to Generals and Ambassadors. Her interviews include President Donald Trump, President Barack Obama (when he was a U.S. Senator), President George W. Bush, President Bill Clinton, President George H. W. Bush, President Jimmy Carter, Vice President Mike Pence, Vice President Dick Cheney, Secretary of State Hillary Clinton, Secretary of Defense Robert Gates, Secretary of Defense Donald Rumsfeld, Secretary of Commerce Wilbur Ross, United Nations Ambassador Nikki Haley, National Security Advisor General HR McMaster, Speaker of the House Nancy Pelosi and Former Speakers Paul Ryan, John Boehner, and Newt Gingrich. Her interviews also include members of Congress, governors and spiritual leaders, including the Rev. Billy Graham and the Rev. Franklin Graham.




‘All About Film’ and More at #BCBC19

Online Registration will Close on October 24

Are you the future of the broadcast industry
? Then make sure you are at the Broadcasting Career Builder Conference on November 8! This is your chance to connect with professionals from all across Michigan’s broadcast industry. #BCBC19 is where you need to be if you are looking to land that dream j-o-b. So don’t hesitate. Register online before October 24 to secure your spot. Although registration will be available at the door, meals will not be guaranteed. Space is limited. Register today!

Each year BCBC connects broadcasting students from across Michigan with the state top industry leaders in radio and television. #BCBC19 will take place Friday, November 8, at Lansing Community College’s West Campus. Learn more and register to attend at MyBCBC.com.

Until then, check out some of this year’s exciting “All About Film” learning opportunities …

 

Finding Your Way into the Corporate, Commercial or Feature Film Industry, a Primer 

Have you ever wanted to know what it’s like to work on a film set? This session will be packed with information that will help you get into the film and video industry and walk onto sets feeling strong! Industry professional and co-founder of the Michigan Production Alliance Mark Adler provides an overview of what you can expect and what is expected of YOU! On the set of corporate projects, commercials or feature films.

Power of Video Storytelling in Marketing Campaigns

In 2018, one-third of all online user time was spent watching video. The world of online video is rapidly pivoting to reach constituents, audiences, customers, and donors. It takes skill and effort to tell a compelling story online, and we are busy producing and being consumed with a variety of media to narrow in on a well-refined content strategy. In this presentation, award-winning digital storyteller Justin Wedes will give you the technical tips and tricks to effective video storytelling — one of the most effective marketing tools in 2019. He’ll cover a range of thought-provoking questions: Why is video the most effective way to reach people, and inspire action, online? How can I use a unique storytelling video to communicate a mission or vision? What are the basic steps of a video marketing campaign? and How do I make stunning, effective videos without breaking the bank?

Top 10 Tips for Better Filmmaking

Focusing on various methods designed to enhance your video production skills, this workshop is aimed at making your videos outshine the rest. Join seasoned filmmaker and digital marketer, Steve Julin as he shares his top ten tips for shooting better video and telling better stories. This session will cover creative camera techniques, capturing audio, lighting techniques and general filmmaking tips that will improve your skills on the next video you shoot.



Discover the Power of Sales, Marketing & Promotions at #BCBC19

Are you the future of the broadcast industry? Then make sure you are at the Broadcasting Career Builder Conference on November 8! This is your chance to connect with professionals from all across Michigan’s broadcast industry. #BCBC19 is where you need to be if you are looking to land that dream j-o-b. So don’t hesitate. Space is limited. Register today!

Each year BCBC connects broadcasting students from across Michigan with the state top industry leaders in radio and television. #BCBC19 will take place Friday, November 8, at Lansing Community College’s West Campus. Learn more and register to attend at MyBCBC.com.

Until then, check out some of this year’s exciting opportunities to discover the power of sales, marketing and promotions …

Sales is your gateway into the Media Industry

Selling means connecting your products and services to meet the needs of your customer. When selling media, what are your products? There are more than you think…there’s more to media than commercial spots! In this session you’ll learn about the exciting products in today’s media marketplace, practice conducting a Client Needs Analysis, and discover how a position in sales just may be your steppingstone into the industry.

Content Marketing to the Right Audience

Learn how to effectively market a product or service to fulfill your client’s needs. Go through the process with an actual client case: identify the target audience, choose the proper delivery mediums, and create and customize effective messaging. With today’s savvy audience, traditional messaging just won’t cut it! So learn how to create consumable content with your message. Led by an award-winning, 18-year veteran of local TV and movies, take a creative journey and get a taste of the world of marketing.


All About Promotions

You’ve heard about one…and you’ve probably stopped by one. A radio road crew event is more than just a chance for listeners to win a prize or be on the radio. Hosting a radio event at a business is a time-tested strategy to give key clients a significant ROI and help to spread the word about an important event/promotion/sale for that brand. Learn how radio promotions teams collaborate with multiple departments to create and execute creative solutions for their clients all while having fun, promoting their brand, and gaining their clients’ trust.



BCBC Connects Students With the PROs

Are you the future of the broadcast industry? Then get yourself to the Broadcasting Career Builder Conference now! It’s hype. It’s straight fire. It’s where you need to be if you are looking to land that dream j-o-b. So don’t hesitate. Space is limited. Register today!

Each year BCBC connects broadcasting students from across Michigan with the state top industry leaders in radio and television. #BCBC19 will take place Friday, November 8, at Lansing Community College’s West Campus. Learn more and register to attend at MyBCBC.com.

Until then, check out some of this year’s exciting opportunities to “Connect with the PROs …”

All About Sports Broadcasting

On-Air sports broadcasting and professional play-by-play positions are one of the most sought-after careers for students, but sometimes those coveted roles can be few and far between. A panel of sports broadcasting professionals will share their insights on how you can start now to ensure your spot in the industry and give important tips on networking and internships. They’ll also discuss the business side of sports media and share why you should become an expert in all things sports related right now.

The Secrets News Directors Want You to Know

If getting the attention of a News Director isn’t enough, navigating the interview and follow up process can be even more complicated. What experience should I highlight? Do I really need to wear a suit? Should I wait to hear something or follow up right away? This panel discussion will focus on what News Directors expect through the interview process and help to set realistic expectations for new professionals. You’ll also learn about some latest trends in news and digital, and get a behind-the-scenes look at day-to-day newsroom life.

Resume and Cover Letter Workshop 

Are you ready to begin your broadcasting and media career or internship search? Could your resume use some help? What you decide to put in your resume matters. Learn to make the most of your first impression tools by discovering what potential employers are looking to learn about you from your resume. During this session, broadcast professionals will critique resumes, give tips on how to best prepare for your career search, and provide tips on how to pass an interview successfully. Learn the most effective ways to build your professional network base to advance your career. If you wait until graduation in May to work on a resume it may be too late!

Speed Networking (Pre-Registration Required)

From high-level managers to on-air talent, 20 industry professionals want to meet you. You have five minutes to ask the most important question of your career … GO! This popular session allows emerging professionals a unique opportunity to meet with Michigan broadcast professionals in a personal, one-on-one style setting. Come prepared with great questions and ready to make a good impression.



Zoe Burdine-Fly Elected Chair of the Michigan Association of Broadcasters

(L-R) 2018-2019 MAB Chair Gary Baxter, General Manager at Fox 47 WSYM-TV (Lansing) “passes the gavel” to 2019-2020 MAB Chair Zoe Burdine-Fly, Market President for Townsquare Media (Lansing/Flint).

Zoe Burdine-Fly, Market President for Townsquare Media (Lansing/Flint), was elected Chair of the Michigan Association of Broadcasters (MAB) Board of Directors during the organization’s Annual Business Meeting on Tuesday, August 6, at the JW Marriott in Grand Rapids.

Burdine-Fly is the 74th chair of the MAB, one of the largest and most successful state broadcast associations in the nation. The MAB represents nearly 300 radio and television stations and about 4,000 individual broadcasting industry employees across the state of Michigan.

Also elected to the MAB Board of Directors executive committee were: Vice Chair/Chair-Elect Stephen A. Marks, President/CEO, The Marks Group (Alpena);
Secretary/Treasurer Kevin Dunaway, Vice President/General Manager, Heritage Broadcasting (Cadillac/Traverse City); and Scott Shigley, General Magager, Liggett Communications (Port Huron).

See the complete MAB Board of Directors list here.




MAB Honors Congressman Tim Walberg With Lifetime of Distinguished Public Service Award

MAB President/CEO Karole L. White presents Congressman Tim Walberg with the
2019 MAB Lifetime of Distinguished Public Service Award.

The Michigan Association of Broadcasters (MAB) honored U.S. Rep. Tim Walberg, R-7, with its 2019 Lifetime of Distinguished Public Service Award on Tuesday, August 6, at the JW Marriott in Grand Rapids.

This prestigious award is given to a lawmaker or other public servant for their dedicated service to Michigan citizens and the Michigan broadcasting industry. This recipient is nominated by the MAB executive committee and approved by the MAB Board of Directors.

Congressman Walberg was honored during the MAB’s annual Awards Banquet surrounded by broadcasters and friends. For more information the Lifetime of Distinguished Public Service Award, click here.




MAB Celebrates Lifetime Achievement Award, 2019 Michigan Broadcasting Hall of Fame Inductees

(L-R) 2019 MAB Lifetime Achievement Award recipients Bruce and Sue Goldsen, owners of Jackson Radio Works.

The Michigan Association of Broadcasters (MAB) presented its 2019 Lifetime Achievement Award and welcomed three other outstanding individuals into the Michigan Broadcasting Hall of Fame on Tuesday, August 6 at the JW Marriott in Grand Rapids

The highest award given by the MAB, the Lifetime Achievement Award honors Michigan broadcast pioneers who have dedicated the majority of their professional careers to broadcasting in the state of Michigan and have distinguished themselves through a lifetime of service as a top manager or owner through excellence in broadcasting.

Hall of Fame inductees are nominated and voted on by their peers. Award recipients were honored during the MAB’s annual Awards Banquet surrounded by broadcasters and friends. To see a complete list of the MAB’s Hall of Fame award winners, click here.

2019 Lifetime Achievement Award

Bruce & Sue Goldsen, Jackson Radio Works
Bruce and Sue Goldsen are the owners of Jackson Radio Works Inc., licensee of News/Talk 970 & 101.5 WKHM, Jackson’s Hit Music/K-105.3, ESPN Radio 101.9 FM (WKHM-FM HD-2) and 95.9 The Power Cow/1450 AM WIBM in Jackson. They purchased the stations in 1997. In June 2000, Bruce and Sue formed Goldsen Broadcasting, licensee of WCFX-FM (Clare/Mt. Pleasant). They sold the station in November 2003. Prior to ownership, the Goldsens managed WABJ-AM/WQTE-FM (Adrian) and WMXE-FM (Hudson/Hillsdale). Bruce also served as Interim General Manager and consultant for NPR member station WDET-FM (Detroit) from 2007 to 2010.

Bruce and Sue are both Past Chairs of the Michigan Association of Broadcasters and have both been inducted into its Hall of Fame. Both are also Past Chairs of the MAB Foundation. Bruce is an NABPAC trustee and is currently in his second two-year term as the Michigan representative to the NAB Radio Board, having previously served six years from 2003-2009. He currently serves as the 2nd Vice-Chair of the Radio Board Executive Committee.

Sue has served on the Jackson Chamber Board of Directors and Junior Achievement of the Michigan Edge Board of Directors. She sits on the RAB Small Market Advisory Committee, has served on the NAB Small and Medium Market Radio Committee, chaired the NAB Sales Advisory Committee and served on the NAB Radio Show Steering Committee. Read more here.

2019 Michigan Broadcasting Hall of Fame Inductees

Janet Mason, WZZM-13 (Grand Rapids)
Since 1997, Janet Mason has served as President & General Manager of WZZM 13 ON YOUR SIDE, which also operates TEGNA Marketing Solutions, WZZM13.com and the 13 On Target Weather Network. She previously served as Vice President/News Executive for Gannett Broadcasting. Prior to her corporate roles, Janet was Vice President/News for eight of her 17 years at KARE-TV (Minneapolis/St. Paul), where she also served as News Director, Assistant News Director, Managing Editor, St. Paul Bureau Chief, local update anchor for the “Today Show” and general assignment reporter.  Read more here.

Bill Proctor, WXYZ-TV (Detroit)
Bill Proctor is an award-winning journalist with a highly-respected career spanning four decades in electronic media. His passion for the truth led Bill to found Proving Innocence, whose mission is to free the innocent in prison … men and women convicted of crimes they did not commit. He is a celebrated reporter, producer, and news anchor, having worked in five different media markets, including 33 years at WXYZ-TV (Detroit). For more than 19 years, Bill has also successfully provided media training to business executives and other professionals across the country. Read more here.

Tim Staudt, WILX-TV (Lansing)
Tim Staudt has been a mid-Michigan broadcaster for over 50 years, the longest tenure of any sportscaster on television in the state. Known as the “Dean of Sports,” he has anchored the sportscasts at WILX in Lansing since 1980. Prior to that, he was the Sports Director at the former WJIM-TV in Lansing from 1970 to 1980. He got his start at WSWM in 1969,  where he hosted a daily 5-minute radio show while he was an MSU journalism student. Tim also hosts the popular “Staudt on Sports” each weekday on Sports Radio 730 WVFN (The Fan). Read more here.