Category: Connecting to Local Communities

WWJ’s 18th Winter Survival Radiothon For THAW raises $416K in Heating Assistance

Entercom’s WWJ-AM (Detroit) held its 18th Annual Winter Survival Radiothon for THAW (The Heat And Warmth Fund) on February 12, raising $416,000 in Heating Assistance for Detroit area residents in need.  The 14-hour radiothon raised donations to keep families safe and warm this winter by bidding on items in the Online Auction. Many have generously… read more

Townsquare Announces First Ever Kalamazoo/Battle Creek Townie Awards

Townsquare Kalamazoo/Battle Creek has announced its inaugural Townie Awards for 2021.  In a release, the company said they are committed to standing with local businesses, and the people who bring them to life and make them special. Local businesses have always been an integral part of the fabric of their community, and supporting these businesses… read more

WSYM Giving Away More Than 1,600 Books with ‘If You Give A Child A Book’ Campaign

Scripps Media’s WSYM-TV (Lansing) has announced that its employees, along with the Scripps Howard Foundation, have made it their mission to get high-quality books to children in our community through the “If You Give A Child A Book” campaign. This past summer, the station did a call-out for donations from employees and the community. With… read more

WDIV, ClickOnDetroit Honor Contributions of African-Americans

WDIV-TV, the Graham Media Group owned NBC affiliate in Detroit, has announced their continuing commitment to honoring African American achievement through an initiative called Celebrating Black History Month. Throughout February, viewers from early morning to late evening will see a wide range of stories and profiles in various newscasts and programming on ClickOnDetroit showcasing Black… read more

WCMU Hosts Conversation on ‘COVID Virus & Vaccines’

On January 19, WCMU Public Media (Mt. Pleasant) hosted a virtual conversation, “WCMU Pop-Up: COVID Virus & Vaccines,” an insight on how local Michigan communities are controlling COVID-19 and keeping their communities safe. According to a press release from WCMU Public Media, new data about how the spread was impacted by the holiday season will… read more

WXYZ-TV Giving Away More than 10,000 Books to Children

With donations this past summer from station employees and the community, plus a matching contribution from the Scripps Howard Foundation, WXYZ-TV/WMYD-TV (Detroit) was able to collect over 10,000 books for children that will be distributed beginning on January 19. “I am so proud of the team at WXYZ-TV and TV20 Detroit, and our viewers, for… read more

WGHN/WMPA Stuffed the Bus for Christmas

On December 19, WGHN-FM/WMPA-FM/Oldies 94.9 (Grand Haven)  hosted their 8th Annual Stuff the Bus with the local Culver’s and Dean Transportation.  This year they brought the Grand Haven and Spring Lake Rotarian’s onboard as partners and were able to provide over two tons of food for the Love in Action, Salvation Army, The People’s Center… read more

WMJO’S “SANTA JOE” Delivers Over 1,000 Toys to Two Saginaw Hospitals 

The pandemic did not stop MacDonald Broadcasting’s SANTA JOE from delivering boxes and bags of toys to kids spending their holiday week in the Hospital … and beyond Christmas.  The toys are “gifted” to children who are hospitalized throughout the year. 97.3 JOE FM’s 7th Annual SANTA JOE promotion began in mid-January, asking listeners to… read more

Radio First Port Huron Stuffs the Bus for Kids in Distress

Each year, RadioFirst/Liggett Communications stations in Port Huron team up with the the Port Huron Area School District and local businesses to collect toys and coats to ‘Stuff a Bus’ and deliver the items to Kids in Distress Services in St. Clair, Michigan. Due to the COVID-19 Pandemic, the stations had to switch up the… read more

Alpha Media Saginaw Raises $50K With Sharing Hope Radiothon

Alpha Media stations in Saginaw, lead by WGSW-AM/FM, held their 5th Annual Sharing Hope Radiothon on December 16, raising $50,100 in the 12 hour broadcast, exceeding the original goal of $40,000 and surpassing last year’s total of $47,190. The goal for this year was lowered over concern about the impact the pandemic imposed. However, listeners,… read more