On January 22, Gray Television’s WILX-TV (Lansing) partnered with the American Red Cross and Townsquare Media’s WITL-FM to host the Give Blood Telethon. The telethon aired from 5-8 p.m. and more than 112 blood-donation appointments were scheduled during that time. Many of the people who made those appointments were first-time donors. A single donation provides potentially… read more
Entercom/Detroit’s WYCD afternoon air personality Holly Hutton partnered with the Detroit Police Department to make a difference for children in crisis, collecting a record number of stuffed bears and unicorns for the Department’s Special Victim’s Unit. Operation Bear Hug. The stuffed bears and unicorns are given to frightened children the department encounters when responding to… read more
WXYZ/WMYD-TV (Detroit) celebrated National Reading Day on January 23 by donating 15,000 books to children. The station said more than 9,000 of the books were dispersed to Matrix Human Services Head Start, which is one of the largest providers of free childcare to low-income families in Michigan. The book effort was made possible by donations… read more
Houghton Community Broadcasting (WCCY-AM, WHKB-FM, WOLV-FM) has again found forever homes for homeless pets as it has wrapped up another edition of “The 12 Dogs of Christmas.” Working with the Copper Country Humane Society, a local non-kill shelter, the three station group in Houghton uses it’s airtime after Christmas Day to highlight dogs that currently… read more
In the spirit of the holiday season, Lansing television stations WILX-TV, WSYM-TV and WLNS-TV each did their part to help with this year’s Salvation Army Kettle Drive. On December 6, WILX/WSYM News personalities were at two different locations at Lansing’s Eastwood Town Center. And, on December 13, WLNS-TV had its on-air personalities set up at… read more
Alpha Media stations in Saginaw held their annual “Sharing Hope” Radiothon this past Wednesday, December 18 to help those in need who are served at the City Rescue Mission in Saginaw and the Good Samaritan Rescue Mission in Bay City. During the 12-hour radiothon, with a goal of $45,000, listener donations, as well as matching… read more
Beasley Media Group’s WMGC-FM (105.1 The Bounce)/Detroit teamed up with Lafontaine KIA, Community Financial Credit Union and Lady Jane’s Wicked Awesome Wishes to present Gello’s Big Top Toy Drop. The collection raised over $40,000 in new toys for children during the holiday season. The event took place from Friday, December 6-13 at Lafontaine KIA in… read more
WGHN-AM/FM and WMPA-FM (Grand Haven), in partnership with Plantenga’s Cleaners has announced that this year’s “Covering the Tri Cities Coat Drive” was a great success! The drive took place during the month of November with collection sites at numerous businesses and community partners of WGHN’s family of radio stations and Plantenga’s Cleaners. WGHN said in… read more
During the season of giving, local radio and TV stations demonstrate their remarkable commitment to #BroadcastGood around the country. They collect food, gifts and coats for those in need, report on community events and continue to share the news and information you need most. Your local television and radio stations are honored to provide Americans’… read more
Cumulus Media’s WKQL-FM (Ann Arbor) held its annual “Rockin’ for the Hungry” food drive December 3-8. The station exceeded its goal of one million meals, raising a total of 1,055,222 meals, including more than 4,000 pounds of donated food. Food and cash donations were taken at a local Kroger store. Those donating could take advantage… read more