Category: February 2021

WXSP to Air Grand Rapids Griffins’ Home Games

Nexstar’s WXSP-TV has announced that it will air all 15 Grand Rapids Griffins home games this season.  Larry Figurski of sister station WOOD-TV will handle play-by-play duties while Bob Kaser, the voice of the Griffins, recovers from his recent open-heart surgery. Figurski will be joined by commentators Lou Rabaut, a longtime analyst on Griffins broadcasts,… read more

12 Proven Strategies to Grow Ratings

By: Gary Berkowitz Berkowitz Broadcast Consulting One of the most exciting parts of my job is to work all over the US in many different markets. In this post, I will share the important points that come up most often in market after market. Identifying music is a major benefit to female listeners. When you… read more

Michigan Radio Joins Solutions Journalism Partnership to Cover Local Caregivers

Caregivers are in short supply due to a rapidly growing older population that is living longer and requiring more assistance. The caregivers who step up – both family members and those who are paid to do the job — face many physical, emotional and financial challenges that have been exacerbated by the pandemic. Michigan Radio… read more

Nick Chase Joins Midwest’s WWDK, WQTX in Lansing

Lansing radio vet Nick Chase has joined Midwest Communications in Lansing where he’ll oversee day-to-day operations of WWDK-FM and WQTX-FM. MWC Lansing Operations Manager Terry Stevens said, “Nick is a well-known name in the market, and we look forward to putting his considerable knowledge and skills to work in our cluster.” MWC Lansing Market Manager… read more

Former Detroit Air Personality Jerry Lubin Has Passed Away

The MAB has learned that former Detroit radio personality Jerry Lubin passed away on February 4, reportedly from COVID-19 related health issues. Lubin was one of the so-called WABX-FM “Air Aces” that graced the station’s airwaves in the ’70s and early ’80s.  WABX was a widely influential freeform/progressive rock radio station in Detroit for years. … read more

WSYM Giving Away More Than 1,600 Books with ‘If You Give A Child A Book’ Campaign

Scripps Media’s WSYM-TV (Lansing) has announced that its employees, along with the Scripps Howard Foundation, have made it their mission to get high-quality books to children in our community through the “If You Give A Child A Book” campaign. This past summer, the station did a call-out for donations from employees and the community. With… read more

Beasley’s WRIF Celebrates 50 Years

Beasley Media Group has unveiled details of the upcoming celebration of 101 WRIF’s 50th Anniversary Celebration in Detroit, Michigan! Sunday (2/14) will mark the official day the station went live on the air in the Motor City. Back in 1971, the station changed call letters from “WXYZ” to the iconic “WRIF” call letters that are… read more

Midwestern Flips WCCW To Classic Country ‘WTCM Gold’

Midwestern Broadcasting has flipped sports WCCW-AM (Traverse City) to a classic country format, branded as “WTCM Gold,” as a companion to sister station WTCM-FM.  The new brand launched on Friday (2/5) replacing ESPN Radio. Positioning as “Yesterday’s Country Music” as a play on WTCM-FM’s “Today’s Country Music” positioner, the station is focusing on Country hits… read more