Category: October 2016

Register NOW for Chris Lytle’s Next Broadcast Sales Webinar!

How to “Talk Advertising” With Your Prospects and Customers Now When:  Wednesday, November 16, 2016 at 1 p.m. EST Grab your “seat” and bring your whole sales team. Invite your copywriters and production people, too. Register HERE.  Here’s why this program is important:  Everybody has an opinion about advertising. But, people who sell broadcast advertising need… read more

Scholarship Winner Highlight: Heather Irvine

Your contributions to the MABF help students to realize their dreams! Here, one recent scholarship winner shares her experiences and goals for the future. Learn more about the MABF Scholarship program here and help to support these scholarship programs by donating here. Heather Irvine is the proud recipient of the MAB Foundation Broadcasting Scholarship and… read more

Traffic Director Spotlight: Sarah Rousseau (Houghton Community Broadcasting, Houghton)

Nominate a Traffic Director you know!  Email Denise Weston at [email protected] Sarah Rousseau is Traffic Director at Houghton Community Broadcasting in Houghton, including stations WOLV-FM, WHKB-FM and WCCY-AM. Sarah has been in traffic for over 5 years. Q1: What is your favorite comfort food? Sarah: Grilled cheese and tomato soup.. Q2: Which Superhero would you be, and why? Sarah: … read more

WOOD-TV Announces Changes; Welcomes New Anchor

WOOD-TV (Grand Rapids) has announced a number of changes to its newscast and anchor lineup, effective October 17. The station’s morning “24 Hour News 8 Daybreak” newscast welcomes Teresa Weakley to the station.  Weakley joins Casey Jones on the anchor desk along with meteorologists Terri DeBoer and Matt Kirkwood. The newscast will include more news focused… read more

WKAR Receives National Award

WKAR Public Media (East Lansing) recently received an award in the Promotion category from the National Educational Telecommunications Association (NETA) for the station’s 2015 Fall Sizzle Reel. The Award was presented during the NETA conference in Baltimore on September 19. Watch the award-winning spot here. Learn more about the NETA awards here. The National Educational… read more