Brandeis Hall will tell you that accountability is about delivering on a commitment; It’s responsibility to an outcome, not just a set of tasks. It’s taking initiative with thoughtful, strategic follow-through. Teach people how to be accountable and they will take ownership of outcomes and work harder and longer to achieve success.
Radio One’s Vice President of Revenue Development will share from her experience and wisdom on this topic alongside a growing and dynamic list of speakers on deck to present sessions on March 5 and 6 during the 2019 Great Lakes Media Show at the Lansing Center in downtown Lansing.
Brandeis started in radio when a station manager heard her voice and asked her to host the morning show on a college radio station. She told him she had to finish high school first, but joined the station the following August. Within three years, she KJCR’s Development Director, responsible for the station’s underwriting and public funding. WBAP in Dallas/Ft. Worth then recruited Brandeis for their Promotions Department. Free concert tickets, mugs and t-shirts, cool remotes; how could anyone say, “No?”
In the 1990s, France’s bi-lingual Radio 74 asked Brandeis to cross The Pond and direct their English-language programming and production. Eventually, the Swiss Broadcasting Corporation lured her over the border into Geneva to help them create and launch Switzerland’s first English-language FM Radio station, WRG-FM (Now WRS-FM). Despite living adjacent to the Alps for 7 years, she remains an appalling skier, but can identify an impressive range of Western European cheeses. Ultimately, her path brought her back to the Dallas/Fort Worth market, where she worked for two Dallas stations in sales, production, and management before joining the hardworking team at the Radio Advertising Bureau.
As Vice President of Professional Development, Brandeis trained tens of thousands of radio sales and management professionals throughout the United States, Africa, South America, and Europe and was a frequent speaker at radio and other media conferences.
Brandeis currently works for Radio One as Vice President of Revenue Development. In this role, she creates curriculum and oversees the sales and management training for hundreds of radio professionals; creating a Revenue Culture in Radio One’s 15 markets across the U.S.
When not travelling for business, Brandeis packs her bags and globetrots for pleasure and buys supplies for household DIY projects she rarely completes.