MAB News Archive

WCSX’s Big Jim’s House ‘Ultimate Restaurant Road Trip’ Benefits Vets Returning Home

Beasley Media Group’s 94.7 WCSX-FM Morning Show Personalities Big Jim & Ryan from Big Jim’s House drove 300 miles on an “Ultimate Restaurant Road Trip” from Detroit to St. Ignace on Thursday (4/29) to help raise money to help provide meals for Veterans returning home from military service. Over the past three months, Big Jim’s… read more

WKAR to Present ‘Year of Global Africa’

Michigan State University’s College of Communication Arts and Sciences and WKAR-TV are collaborating with MSU’s African Studies Center to present the documentary “Year of Global Africa.”  The documentary film effort is a two-year celebration of MSU’s connection and cooperation with institutions, government bodies and communities locally and in Africa in various areas of research, teaching and… read more

MacDonald Garber’s WLXV, WZTC Revamp Lineups

All Access reports that MacDonald Garber has made some major programming changes at two of their stations in Northern Michigan. Country-formatted WLXV-FM (Cadillac) updated its imaging with new station voice Dan Kelly and a chance to win a virtual performance from recording artist Russell Dickerson.  Market veteran/PD Deano remains in mornings, Mikey Zeroe adds middays,… read more

Missing Music On Streamed TV Programs Highlights Rights Issues for Podcasters and Video Producers

By: David Oxenford, Wilkinson Barker Knauer LLP Last week, the NY Times ran an interesting article, here, about how many old TV programs now available on streaming services are missing music that was featured on the original broadcast.  This was because when the music rights were initially purchased,  their use was limited to over-the-air broadcasts or… read more

6 Tips to Better Programming

By: Gary Berkowitz Berkowitz Broadcast Consulting 1. LOCAL YES, BUT BEING “GOOD” IS MORE IMPORTANT. Talk about people, places and events. Take advantage of traffic reports to sound local. “The accident is at Main and Second, right in front of McDonalds.” Being local is important but being good is key. Always strive for the best… read more