Patrick Communications


  • State of the State Broadcast Information

    Broadcast details for both Television and Radio are posted as they become available on the MAB website here. Governor Gretchen Whitmer has announced that she will deliver her second State of the State address on Wednesday, January 29.  As in the past, The MAB will offer feeds for both TV and radio of the address… read more

  • WILX-TV “Give Blood Telethon” Nets 100+ Donation Appointments

    On January 22, Gray Television’s WILX-TV (Lansing) partnered with the American Red Cross and Townsquare Media’s WITL-FM to host the Give Blood Telethon.  The telethon aired from 5-8 p.m. and more than 112 blood-donation appointments were scheduled during that time. Many of the people who made those appointments were first-time donors. A single donation provides potentially… read more

  • Reminder: Lowest Unit Rate in Effect January 25

    MAB Washington Attorney David Oxenford has advised broadcasters throughout the country regarding the effective date for the lowest unit rate ahead of the presidential primaries.  In Michigan the effective date is January 25, 2020.  Stations should be certain station employees understand the requirements that go along with political advertising, including lowest unit charge and the… read more

  • Governor Asks MAB to Join Complete Count

    By: Karole L. White, President/CEO Michigan Association of Broadcasters The Census is not just important to the state, its citizens and your audience, it is vital to broadcasting. Market rankings are determined by Nielsen using the census in part. Getting a strong and complete count may help you maintain or improve your market rating and… read more

  • 10 Pieces of Sales-Related Content That Should Be on Your Radio Station’s Website

    By: Seth Resler Jacobs Media Strategies When I speak to radio broadcasters about pulling all of their different digital tools together into a coherent Content Market Strategy, I am usually talking to people in the programming department who want to reach more listeners. But Content Marketing is also an effective strategy for the radio sales… read more

  • WYCD’s Holly Hunter Boosts Operation Bear Hug

    Entercom/Detroit’s WYCD afternoon air personality Holly Hutton partnered with the Detroit Police Department to make a difference for children in crisis, collecting a record number of stuffed bears and unicorns for the Department’s Special Victim’s Unit. Operation Bear Hug. The stuffed bears and unicorns are given to frightened children the department encounters when responding to… read more

  • WBZV-FM in Hudson Sold

    On January 22, an application with filed with the FCC to transfer the license of WBZV-FM (Hudson) from Friends Communications of Hudson, Inc. to Madsun Investments, LLC., based in Allen, Michigan. Madsun is headed by William Sours. Friends Communications of Michigan recently sold WABJ-AM/WQTE-FM (Adrian) to the Cromwell Group (Southeast Michigan Media, Inc.), but that… read more

  • Jacobs Media Presents Free Webinar: What Happened at CES 2020

    When: Tuesday, January 28th at 2:00pm ET Every year, Fred and Paul Jacobs travel to Las Vegas for CES, the world’s largest consumer electronics trade show, to see what new technological trends will impact the radio industry. Join Fred for a free webinar in conjunction with Inside Radio to learn about the new trends on… read more

  • WGVU Public Media Schedules Annual Wine and Food Fundraiser

    WGVU Public Media (Grand Rapids) will hold its annual “Great Wine and Food Symposium” on Friday, February 28 at the Grand Rapids Public Museum. Billed as “your all-inclusive winter escape,” the fundraiser is a guide to understanding and appreciating the rich variety and many pleasures of wine. Whether a seasoned aficionado, or just a beginner,… read more

  • WOOD-TV Announces New Anchor Lineup, Added Newscast

    WOOD-TV (Grand Rapids) and its sister stations have announced a new anchor lineup and an added newscast in February as it expands its commitment to local news. Anchor Susan Shaw recently returned to the 10 p.m. newscast on sister staton WXSP-TV and 11 p.m. newscast on WOOD-TV with Brian Sterling. Susan brings decades of experience… read more

  • WXYZ-TV Donates Thousands of Books to Children

    WXYZ/WMYD-TV (Detroit) celebrated National Reading Day on January 23 by donating 15,000 books to children. The station said more than 9,000 of the books were dispersed to Matrix Human Services Head Start, which is one of the largest providers of free childcare to low-income families in Michigan. The book effort was made possible by donations… read more

  • WADL Launches 10 p.m. Newscast

    Adell Broadcasting’s WADL-TV (Detroit) has announced the premiere of a nightly 10 p.m. newscast.  Veteran Detroit television reporter Kevin Dietz is the host of “News Now with Kevin Dietz,” a Monday-Friday program. Adell CEO Kevin Adell told the Detroit Free Press that the new half-hour show is not competing with newscasts on other stations in… read more

  • Houghton Community Broadcasting Finds Forever Homes for Homeless Pets

    Houghton Community Broadcasting (WCCY-AM, WHKB-FM, WOLV-FM) has again found forever homes for homeless pets as it has wrapped up another edition of “The 12 Dogs of Christmas.” Working with the Copper Country Humane Society, a local non-kill shelter, the three station group in Houghton uses it’s airtime after Christmas Day to highlight dogs that currently… read more

  • WKBD-TV Back in the News Business

    On January 22, CBS Television Station’s WKBD-TV (Detroit) debuted a new nightly 10 p.m. newscast.  Broadcasting and Cable reports that the Detroit newscasts will be produced by the CBS duopoly in Dallas. WKBD has hired multimedia journalists to create news content. “We’re back in the business of news in Detroit on WKBD,” said VP/GM Brian… read more

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